European commercial operations
Your European sales operation.Built around your product.
BRCN Studio develops customers, manages partners and runs agreed sales and business-development work in Europe for international industrial and technical B2B companies.
Named responsibility. Visible account history. A defined path to internal ownership.
- Industrial Tech
- Robotics
- Automation
- Manufacturing Software
- Industrial AI
- Advanced Hardware
When BRCN Studio fits
Where does European execution stop?
You need a route into Europe.
Test the buyer, application and sales route before committing to a permanent local structure.
For international companiesActivity exists. Progress has stalled.
Find out which accounts and partners remain credible, what blocks them and who should act next.
Explore recovery and partner resetThe work needs a consistent owner.
Add ongoing customer development or commercial leadership alongside your existing team.
For European companiesRegional context: Asia-Pacific → Europe. Product-ready startup? Review startup fit.
Scopes and operating models
Start with the responsibility you need covered.
A market decision, a buyer test and an ongoing sales function require different commitments.
Entry & decision scopes · defined work, defined endpoint
Commercial Readiness
& Route Decision
Assess readiness and choose a credible route. Receive a decision memo and action plan. Active outreach is outside this scope.
€9,5002–3 weeksEuropean Market
Activation
Test buyer response through selected outreach and discovery. Receive account records, market evidence and a continue, adjust or stop recommendation.
€27,50012 weeks · one market clusterCommercial Recovery
& Partner Reset
Review stalled opportunities and selected partner relationships. Establish what to recover, restructure or close.
From €18,5006–8 weeksOperating models · ongoing responsibility
Starting fees for the stated scopes. Markets, assigned people, capacity and deliverables are agreed in writing. Applicable VAT and agreed additional costs are extra. Any performance component supplements the operating fee; we do not work on commission only.
Delivery and control
Know who owns the work.
See what is moving.
Assigned responsibility
Your scope names the delivery owner, required roles and committed capacity. Specialist support is identified and coordinated under BRCN Studio.
Inspectable progress
For each serious opportunity: the application, stakeholders, stage evidence, open questions and next action with an owner and date.
A planned handover
In Build–Operate–Transfer, agreed records and responsibilities move to your team after the operating term and acceptance criteria are met.
BRCN Studio owns the agreed commercial work.
Customer and partner development, follow-up, coordination and reporting.
Your company retains product and decision authority.
Technical approvals, pricing, contracts, delivery, warranties and service.
Operator background and evidence
Technical experience you can examine.
Bircan Öztürk
Founder & Operator · BRCN Studio
Bircan leads commercial direction and mandate oversight. His background includes technical B2B sales and partnerships across CAD/CAM, CNC simulation, robotics and manufacturing software.
Mastercam’s December 2022 announcement documents the NC2Check partnership with CAMWERK and names Bircan as Director at CAMWERK. This is earlier professional experience, separate from BRCN Studio client results.
Reported engagement stories
Read anonymised accounts of route changes and readiness decisions. Public narratives and confidential project records provide different levels of evidence.
Read client storiesAn illustrative operating example
Inspect the account structure, weekly report and transfer plan. The demonstration uses fictional data and does not represent customer results.
Inspect the demonstrationEconomic fit
Make the economics work before expanding the scope.
Compare the full engagement cost with realistic customer contribution after delivery, channel and support costs. Allow for the sales cycle, conversion risk and time to payment.
The practical requirements
- A working product with a specific industrial application.
- Technical colleagues available for discovery, demos and implementation questions.
- A management owner who can decide on pricing and next steps.
- Budget and delivery capacity to act on market feedback.
When hiring fits
The role and route are proven, and you need permanent full-time ownership.
When an agency fits
You need a bounded campaign and your team already owns qualification and follow-up.
When BRCN Studio fits
You need customer development, partner work and coordination under one accountable mandate.
Buyer decisions and revenue are not guaranteed. Product ideas without a usable product, consumer sales and commission-only requests do not fit this model.
Commercial Fit Review
What needs to move in your European business?
Tell us about your product, current activity and the work that needs a clear owner.
The initial review is complimentary. We assess mutual fit and the appropriate next scope. Market research, target selection and execution require a separate written agreement.
hello@brcn.studioStart with your situation
BRCN Studio is the commercial operating name of BRCN Group OÜ.